Privacy Policy VASNER – GDPR

We are delighted that you are interested in our company. Data protection is especially important to the management of VASNER – MankeTech GmbH. The use of the web pages of the VASNER – MankeTech GmbH is possible without any indication of personal data. However, if a data subject wishes to use special services provided by our company via our website, processing of personal data could become necessary. If processing of personal data is necessary and if there is no legal basis for such processing, we will generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the country-specific data protection regulations applicable to the VASNER – MankeTech GmbH. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed of their rights by means of this data protection declaration.

As the data controller, the VASNER – MankeTech GmbH has implemented numerous technical and organisational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, internet-based data transmissions can always be subject to security vulnerabilities, so that absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us by alternative means, for example by telephone.

1. Definition of Terms

The data protection declaration of VASNER – MankeTech GmbH is based on the terms used by the European legislator for directives and regulations when issuing the General Data Protection Regulation (GDPR). Our data protection declaration should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance.

We will use the following terms, among others, in this privacy policy:

a) Personal data
Personal data includes any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is an individual who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

b) Data subject
A data subject is any identified or identifiable natural person whose personal data are processed by the controller.

c) Processing
Processing is any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organisation, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

d) Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.

e) Profiling
Profiling is any automated processing of personal data which involves the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects relating to that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or change of location.

f) Pseudonymisation
Pseudonymisation is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures which ensure that the personal data are not attributed to an identified or identifiable natural person.

g) Controller or data controller
The controller or person responsible for processing is the natural or legal person, public authority, agency or other entity which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be determined in accordance with Union or Member State law.

h) Processor
Processor means a natural or legal person, public authority, agency or other entity which processes personal data on behalf of the controller.

i) Recipient
Recipient means a natural or legal person, public authority, agency or other entity to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive personal data in the context of a specific investigative task under Union or Member State law shall not be considered as recipients.

j) Third party
A third party is a natural or legal person, public authority, agency or other entity other than the data subject, the controller, the processor and the persons authorised to process the personal data under the direct responsibility of the controller or the processor.

k) Consent
Consent is any freely given specific and informed indication of the data subject’s wishes, in the form of a statement or other unambiguous affirmative act, by which the data subject signifies their agreement to the processing of personal data relating to them.

2. Name and Address of the Controller

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of relevance to data protection law is:

VASNER – MankeTech GmbH
Stahlstr. 27
33415 Verl
Germany
Tel.: +49 (0)5246 – 93 55 625
E-mail: info@vasner.com
Website: https://www.vasner.com

3. Name and Address of the Data Protection Officer

The data protection officer of the controller is:

Janina Motschull
VASNER – MankeTech GmbH
Stahlstr. 27
33415 Verl
Germany
Tel.: +49 (0)5246 – 93 55 625
E-mail: info@vasner.com
Website: https://www.vasner.com

Each data subject can contact our data protection officer directly at any time with all questions and suggestions regarding data protection.

4. Cookies

The web pages of VASNER – MankeTech GmbH use cookies. Cookies are text files which are stored on a computer system via an internet browser.
Numerous internet pages and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which internet pages and servers can be assigned to the specific internet browser in which the cookie was stored. This enables the visited internet pages and servers to distinguish the individual browser of the data subject from other internet browsers that contain other cookies. A specific internet browser can be recognised and identified via the unique cookie ID.

Through the use of cookies, the VASNER – MankeTech GmbH can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

By means of a cookie, the information and offers on our website can be optimised for the benefit of the user. As already mentioned, cookies enable us to recognise the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that employs cookies does not have to re-enter their access data each time they visit the website, because this is handled by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping basket in an online shop. The online shop remembers the items that a customer has placed in the virtual shopping basket via a cookie.

The data subject can prevent the setting of cookies by our website at any time by means of an appropriate setting within their internet browser, thereby permanently objecting to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an internet browser or other software programmes. This is possible in all common internet browsers. If the data subject deactivates the setting of cookies in their internet browser, it may no longer be possible to use all the functions of our website to their full extent.

5. Collection of General Data and Information

The website of the VASNER – MankeTech GmbH collects a series of general data and information every time a data subject or automated system accesses the website. This general data and information is stored in the log files of the server. The following data may be collected: (1) the browser types and versions used, (2) the operating system used by the accessing device, (3) the website from which an accessing device arrives on our website (so-called referrer), (4) the sub-websites which are visited on our website via an accessing device, (5) the date and time of a visit to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system and (8) other similar data and information that serve to avert hazards in the event of attacks on our information technology systems.

When using these general data and information, the VASNER – MankeTech GmbH does not draw any conclusions about the data subject. Instead, this information is needed (1) to deliver the contents of our website correctly, (2) to optimise the contents of our website and the advertising for these, (3) to ensure the long-term operability of our information technology systems and the technology of our website, and (4) to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. Therefore, on the one hand, the VASNER – MankeTech GmbH analyzes anonymously collected data and information statistically and with the aim of increasing the data protection and data security of our enterprise, and on the other hand, it ensures an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from any personal data provided by data subjects.

6. Subscription to our Newsletter

On the VASNER MankeTech GmbH website, users are given the opportunity to subscribe to our company newsletter. The personal data transmitted to the controller when the newsletter is subscribed to is specified in the input mask used for this purpose.

The VASNER – MankeTech GmbH informs its customers and business partners about special offers on a regular basis via a newsletter. The newsletter of our company can generally only be received by the data subject, if (1) the data subject has a valid e-mail address and (2) the data subject registers for the newsletter mailing. For legal reasons, a confirmation e-mail is sent to the newly registered e-mail address of a data subject using a double opt-in procedure. This confirmation e-mail serves to verify whether the owner of the e-mail address has authorised the receipt of the newsletter as the data subject.

When registering for the newsletter, we also store the IP address of the computer system used by the data subject at the time of registration as well as the date and time of registration, which is assigned by the internet service provider (ISP). The collection of this data is necessary in order to be able to trace the (possible) misuse of the e-mail address of a data subject at a later point in time and therefore serves as a legal safeguard for the controller.

The personal data collected in the context of the newsletter registration are used exclusively for dispatching our newsletter. Furthermore, subscribers to the newsletter could be informed by e-mail if necessary for the operation of the newsletter service or a related registration, as could be the case in the event of changes to the newsletter service or changes to technical circumstances. The subscription to our newsletter can be cancelled by the data subject at any time. The consent to the storage of personal data, which the data subject has given us for the newsletter dispatch, can be revoked at any time. For the purpose of revoking consent, a corresponding link can be found in each newsletter. Furthermore, it is also possible to unsubscribe from the newsletter at any time directly on the website of the controller or to inform the controller of this in another way.

7. Newsletter Tracking

The newsletters of the VASNER – MankeTech GmbH contain so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in emails that are sent in HTML format to enable log file recording and log file analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, the VASNER – MankeTech GmbH may see if and when an e-mail was opened by a data subject, and which links in the e-mail were accessed by the data subject.

Such personal data collected via the tracking pixels contained in the newsletters are stored and analysed by the controller in order to optimise the newsletter dispatch and to better adapt the content of future newsletters to the interests of the data subject. Data subjects are entitled at any time to revoke the separate declaration of consent given for this purpose via a double opt-in procedure. After a revocation, this personal data will be deleted by the controller. VASNER – MankeTech GmbH automatically regards a withdrawal from the receipt of the newsletter as a revocation.

8. Contact Option via the Website

Based on statutory provisions, the website of the VASNER – MankeTech GmbH contains data that enable a quick electronic contact with our enterprise, as well as direct communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If a data subject contacts the controller by e-mail or by using our contact form, the personal data transmitted by the data subject will be stored automatically. Such personal data transmitted to the controller by a data subject on a voluntary basis will be stored for the purposes of processing or contacting the data subject. This personal data will not be disclosed to third parties.

9. Newsletter Dispatch to Existing Customers

If a data subject has not objected, we will use their e-mail address to dispatch advertising for similar articles or services. Each data subject can object to this use of their contact address at any time by sending a notification to news@vasner.com or by clicking on the unsubscribe link in our advertising mails. This will not incur any costs for the data subject.

10. Comment Feature within the Blog on the Internet Site

The VASNER – MankeTech GmbH provides users with the possibility to leave individual comments on specific blog posts on the website of the controller. A blog is a portal managed on a website, usually publicly viewable, in which one or more persons, called bloggers or web bloggers, can post articles or write down thoughts in so-called blog posts. The blog posts can usually be commented on by third parties.

If a data subject leaves a comment on the blog published by this website, in addition to the comments left by the data subject, information on the time of comment entry and the user name (pseudonym) chosen by the data subject will be stored and published. Furthermore, the IP address assigned by the internet service provider (ISP) of the data subject is also logged. The storage of the IP address is carried out for security reasons and in the event that the data subject violates the rights of third parties by posting a comment or illegal content. The storage of this personal data is therefore in the controller’s own interest, so that the controller could exculpate itself, if necessary, in the event of an infringement. The personal data collected will not be disclosed to third parties, unless such disclosure is required by law or serves the legal defence of the controller.

11. Subscription to Comments on the Blog of the Website

The comments made on the blog of VASNER – MankeTech GmbH can generally be subscribed to by third parties. In particular, it is possible for a commentator to subscribe to the comments following his or her comment on a specific blog post.

If a data subject opts to subscribe to comments, the controller will send an automatic confirmation e-mail with a double opt-in procedure to verify that the owner of the e-mail address provided has indeed selected this option. The option to subscribe to comments can be terminated at any time.

12. Routine Deletion and Blocking of Personal Data

The controller shall only process and store the personal data of the data subject for the period of time necessary to achieve the purpose of storage or if required by the European directive and regulation legislator or another legislator in laws or regulations to which the controller is subject.

If the storage purpose ceases to apply or if a storage period specified by the European directive and regulation legislator or another relevant legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

13. Rights of a Data Subject

a) Right to confirmation
Every data subject has the right, granted by the European legislator of directives and regulations, to obtain confirmation from the controller as to whether personal data concerning the data subject are being processed. If a data subject wishes to exercise their right to obtain confirmation, they may, at any time, contact any employee of the controller.

b) Right of access
Any data subject affected by the processing of personal data has the right granted by the European legislator of directives and regulations to obtain information from the controller, at any time and free of charge, regarding the personal data stored concerning the data subject and to receive a copy of such information. In addition, the European legislator of directives and regulations has granted the data subject access to the following information:

  • the purposes of data processing
  • the categories of personal data processed
  • the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organisations
  • if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
  • the existence of the right to obtain the rectification or erasure of personal data concerning the data subject as well as the right to request the restriction of processing by the controller or to object to such processing
  • the existence of a right to appeal to a supervisory authority
  • if the personal data are not collected from the data subject: Any available information on the origin of the data
  • the existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) of the GDPR and, at least in these cases, meaningful information about the logic involved and the scope and intended effects of such processing for the data subject.

Furthermore, the data subject shall have the right to obtain information as to whether personal data have been transferred to a third country or to an international organisation. If this is the case, the data subject shall also have the right to obtain information on the appropriate safeguards in relation to the transfer.

If a data subject wishes to exercise this right of access, they may contact an employee of the controller at any time.

c) Right of rectification
Any data subject affected by the processing of personal data has the right, granted by the European legislator of directives and regulations, to request the rectification of inaccurate personal data concerning them without delay. Furthermore, the data subject has the right to request the completion of incomplete personal data, also through a supplementary declaration, taking into account the purposes of the data processing.
If a data subject wishes to exercise this right of rectification, they may contact any employee of the controller at any time.

d) Right to erasure (right to be forgotten)
Any data subject affected by the processing of personal data shall have the right, granted by the European legislator of directives and regulations, to obtain from the controller the erasure of personal data concerning them without delay, where one of the following grounds applies and insofar as the processing is not necessary:

  • The personal data were collected or otherwise processed for reasons for which they are no longer necessary.
  • The data subject revokes the consent on which the processing was based pursuant to Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR and there is no other legal basis for the processing.
  • The data subject objects to the processing pursuant to Article 21(1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) GDPR.
  • The personal data have been processed unlawfully.
  • The erasure of the personal data is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject.
  • The personal data have been collected in relation to information society services offered pursuant to Article 8(1) GDPR.

If one of the aforementioned reasons applies, and a data subject wishes to arrange for the deletion of personal data stored by the VASNER – MankeTech GmbH, they may, at any time, contact any employee of the controller. The employee of VASNER – MankeTech GmbH will arrange for the deletion request to be complied with immediately.

If the personal data has been made public by VASNER – MankeTech GmbH, and our company as the responsible party is obliged to delete the personal data pursuant to Art. 17 Para. 1 GDPR, VASNER – MankeTech GmbH shall implement reasonable measures, including technical measures, to inform other data controllers processing the published personal data, that the data subject has requested the erasure of all links to the personal data or copies and replications of the personal data by those other data controllers, taking into account the available technology and the cost of implementation, insofar as the processing is not necessary. A representative of the VASNER – MankeTech GmbH will arrange the necessary measures in each individual case.

e) Right to restriction of processing
Any data subject whose personal data are being processed has the right, granted by the European legislator of directives and regulations, to request the controller to restrict the processing of personal data if one of the following conditions is met:

  • The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.
  • The processing is unlawful, the data subject objects to the erasure of the personal data and requests, instead, the restriction of the use of the personal data.
  • The controller no longer needs the personal data for processing purposes, but the data subject needs them for the assertion, exercise or defence of legal claims.
  • The data subject has objected to the processing pursuant to Article 21(1) of the GDPR and it is not yet clear whether the legitimate grounds of the controller override those of the data subject.

If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of personal data stored by the VASNER – MankeTech GmbH, they may, at any time, contact any employee of the controller. The employee of the VASNER – MankeTech GmbH will arrange the restriction of the processing.

f) Right to data portability
Any data subject affected by the processing of personal data has the right, granted by the European legislator of directives and regulations, to receive the personal data concerning them, which have been provided by the data subject to the controller, in a structured, commonly used and machine-readable format. The data subject shall also have the right to transmit such data to another controller without hindrance from the controller to whom the personal data have been provided, as long as the processing is based on consent pursuant to Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR or on a contract pursuant to Article 6(1)(b) of the GDPR and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Furthermore, when exercising the right to data portability pursuant to Article 20(1) of the GDPR, the data subject shall have the right to obtain the direct transfer of personal data from one controller to another controller where technically feasible and provided that this does not adversely affect the rights and freedoms of other persons.

In order to assert the right to data portability, the data subject may at any time contact any employee of the VASNER – MankeTech GmbH.

g) Right to object
Any data subject affected by the processing of personal data shall have the right, granted by the European legislator of directives and regulations, to object at any time, on grounds relating to their particular situation, to the processing of personal data concerning them which is carried out on the basis of Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions.

The VASNER – MankeTech GmbH shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the assertion, exercise or defence of legal claims.

If the VASNER – MankeTech GmbH processes personal data for the purpose of direct marketing, the data subject shall have the right to object, at any time, to processing of personal data for such marketing. This also applies to profiling insofar as it is related to such direct marketing. If the data subject objects to processing for direct marketing purposes, the VASNER – MankeTech GmbH will no longer process the personal data for these purposes.

In addition, the data subject has the right, on grounds relating to their particular situation, to object to processing of personal data concerning them, which is carried out by the VASNER – MankeTech GmbH for scientific or historical research purposes, or for statistical purposes pursuant to Article 89 (1) of the GDPR, unless such processing is necessary for the performance of a task which is in the public interest.

In order to exercise the right to object, the data subject may directly contact any employee of the VASNER – MankeTech GmbH or another employee. The data subject is also free to exercise their right to object by means of automated procedures using technical specifications in connection with the use of information society services, notwithstanding Directive 2002/58/EC.

h) Automated decisions in individual cases, including profiling
Any data subject affected by the processing of personal data shall have the right, granted by the European legislator of directives and regulations, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning the data subject or similarly significantly affects them, unless the decision (1) is necessary for the conclusion or performance of a contract between the data subject and the controller, or (2) is based on Union or Member State law, to which the controller is subject and that such law lays down appropriate measures to safeguard the data subject’s rights and freedoms and legitimate interests, or (3) is made with the data subject’s explicit consent.

If the decision (1) is necessary for entering into, or for the performance of, a contract between the data subject and the data controller, or (2) is made with the data subject’s explicit consent, the VASNER – MankeTech GmbH shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, which include at least the right to obtain the data subject’s involvement on the part of the controller, to express their point of view and contest the decision.

If the data subject wishes to exercise the rights concerning automated decisions, they may, at any time, contact any employee of the controller.

i) Right to withdraw consent under data protection law
Any data subject affected by the processing of personal data has the right, granted by the European legislator of directives and regulations, to withdraw their consent to the processing of personal data at any time.

If the data subject wishes to exercise the right to withdraw consent, they may, at any time, contact any employee of the controller.

14. Data Protection for Job Applications and in the Application Procedure

The controller collects and processes the personal data of applicants for the purpose of handling the application procedure. The processing may also be carried out electronically. This is in particular the case when an applicant submits relevant application documents to the controller by electronic means, for example by e-mail or via a web form located on the website. If the controller concludes an employment contract with an applicant, the transmitted data will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the controller does not conclude an employment contract with the applicant, the application documents are automatically deleted two months after the notification of the rejection decision, provided that no other legitimate interests of the controller conflict with such deletion. Another legitimate interest in this sense is, for example, a duty to provide evidence in proceedings under the General Equal Treatment Act.

15. Data Protection Policy on the Use and Application of AddThis

The controller has integrated components of the company AddThis on this website. AddThis is a so-called bookmarking provider. The service enables a simplified bookmarking of internet pages via buttons. By moving the mouse over the AddThis component or by clicking on it, a list of bookmarking and sharing services is displayed. AddThis is used on more than 15 million websites and the buttons are displayed more than 20 billion times a year, according to the operating company.

The operating company of AddThis is AddThis, Inc. 1595 Spring Hill Road, Suite 300, Vienna, VA 22182, USA.

Each time one of the individual pages of this website operated by the data controller is accessed and on which an AddThis component has been integrated, the internet browser on the data subject’s information technology system is automatically prompted by the respective AddThis component to download data from the website www.addthis.com. The data subject’s internet browser automatically receives the data from the AddThis component. As part of this technical procedure, AddThis receives knowledge about the visit and which specific individual page of this website is used by the information technology system of the data subject. Furthermore, AddThis obtains knowledge of the IP address of the computer system used by the data subject assigned by the internet service provider (ISP), the browser type, the browser language, the website accessed before our website, the date and the time of the visit to our website. AddThis uses this data to create anonymised user profiles. The data and information transmitted to AddThis in this way enable AddThis itself and the companies associated with AddThis or its partner companies to target visitors to the controller’s internet pages with personalised and interest-based advertising.

AddThis displays personalised and interest-based advertising on the basis of a cookie set by the company. This cookie analyses the individual surfing behaviour of the computer system used by the data subject. The cookie stores the visits to internet pages originating from the computer system.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent AddThis from setting a cookie on the information technology system of the data subject. In addition, cookies already set by AddThis can be deleted at any time via an internet browser or other software programmes.

The data subject also has the option to permanently object to the processing of personal data by AddThis. To do so, the data subject must press the opt-out button under the link http://www.addthis.com/privacy/opt-out, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must access the link again and set a new opt-out cookie.

However, with the setting of the opt-out cookie, it is possible that the internet pages of the controller are no longer fully usable for the data subject.
The applicable data protection provisions of AddThis can be found at http://www.addthis.com/privacy/privacy-policy.

16. Privacy Policy on the Use and Application of Facebook

The controller has integrated components of the company Facebook on this website. Facebook is a social network.

A social network is a social meeting place operated on the internet, an online community that generally enables users to communicate and interact with each other in virtual space. A social network can serve as a platform for exchanging opinions and experiences or enables the internet community to provide personal or company-related information. Facebook allows users of the social network, among other things, to create private profiles, upload photos and network via friend requests.

Facebook’s operating company is Facebook, Inc, 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the controller of personal data is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

By each access to one of the individual pages of this website, which is operated by the data controller and on which a Facebook component (Facebook plug-in) has been integrated, the internet browser on the information technology system of the data subject is automatically caused to download a depiction of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE (or https://developers.facebook.com/docs/plugins/?locale=en_US). Within the scope of this technical procedure, Facebook receives information about which specific sub-page of our website is visited by the data subject.

If the data subject is logged in to Facebook at the same time, Facebook recognises which specific sub-page of our website the data subject is visiting each time they access our website and for the entire duration of their respective stay on our website. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the data subject. If the data subject activates one of the Facebook buttons integrated into our website, for example the “Like” button, or if the data subject posts a comment, Facebook assigns this information to the personal Facebook user account of the data subject and stores this personal data.

Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is simultaneously logged into Facebook at the time of accessing our website; this takes place regardless of whether the data subject clicks on the Facebook component or not. If the data subject does not want this information to be transmitted to Facebook, they can prevent the transmission by logging out of their Facebook account before accessing our website.

The data policy published by Facebook, which can be accessed at https://de-de.facebook.com/about/privacy/ (or https://en-gb.facebook.com/about/privacy/), provides information on the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the data subject. In addition, various applications are available that make it possible to suppress data transmission to Facebook. Such applications can be used by the data subject to suppress data transmission to Facebook.

17. Privacy Policy on the Use and Application of Facebook Pixel

The controller has integrated the Facebook pixel from Facebook on this website. The operating company is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA or, within the EU, Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
The Facebook pixel is a JavaScript code that can be used to measure and track user actions (e.g. purchases) when you come to this website via a Facebook ad.

When the Facebook pixel is triggered by a user action, the corresponding user action is stored in one or more cookies. These cookies allow Facebook to associate your user data with your Facebook profile. The data is then deleted by Facebook. The person responsible for this website cannot view the data.

The basis for the use of the Facebook pixel is Art. 6 para. 1 lit. F DSGVO. The person responsible for the website uses the Facebook pixel to create effective advertisements and to analyse them in terms of their effectiveness.

If you would like to edit your settings for advertisements, this can be done at the following link https://www.facebook.com/adpreferences/ad_settings/?entry_product=account_settings_menu. The data policy published by Facebook, which is available at https://de-de.facebook.com/about/privacy/, provides information on the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the data subject.

Facebook also transfers data to the USA. This data transfer is based on the standard contractual clause of the EU Commission. Further information can be found under the following link https://www.facebook.com/legal/EU_data_transfer_addendum.

18. Privacy policy on the use and application of Facebook Conversion API

The controller has integrated the Facebook Conversion API on this website. The operating company is Facebook, Inc, 1 Hacker Way, Menlo Park, CA 94025, USA or, within the EU, Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

The Conversion API is an interface through which tracking and event data is sent to Facebook. With the help of this data, user behaviour can be evaluated in order to make our web ads on Facebook even more effective.

The basis for the use of the Facebook Conversion API is Art. 6 para. 1 lit. F DSGVO. The website controller uses the Facebook pixel to create effective advertisements and to analyse them in terms of their effectiveness.

Facebook also transfers data to the USA. The basis for this data transfer is based on the standard contractual clause of the EU Commission. Further information can be found at the following link https://www.facebook.com/legal/EU_data_transfer_addendum.

The data policy published by Facebook, which can be accessed at https://de-de.facebook.com/about/privacy/, provides information on the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the data subject.

19. Privacy Policy on the Use and Application of Google AdSense

The controller has integrated Google AdSense on this website. Google AdSense is an online service that enables the placement of advertisements on third-party sites. Google AdSense is based on an algorithm which selects the advertisements displayed on third-party sites in accordance with the content of the respective third-party site. Google AdSense allows interest-related targeting of the internet user, which is implemented by generating individual user profiles.

The operating company of the Google AdSense component is Alphabet Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of the Google AdSense component is to integrate advertisements on our website. Google-AdSense sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is enabled to analyse the use of our website. Each time one of the individual pages of this website operated by the data controller is accessed and on which a Google AdSense component has been integrated, the internet browser on the data subject’s information technology system is automatically triggered by the respective Google AdSense component to transmit data to Alphabet Inc. for the purpose of online advertising and commission accounting. Within the scope of this technical procedure, Alphabet Inc. obtains knowledge of personal data, such as the IP address of the data subject, which Alphabet Inc. uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission settlements.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the utilised internet browser would also prevent Alphabet Inc. from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Alphabet Inc. can be deleted at any time via the internet browser or other software programmes.

Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in internet pages to enable log file recording and log file analysis, whereby a statistical evaluation can be carried out. Based on the embedded tracking pixel, Alphabet Inc. may see if and when a website was accessed by a data subject, and which links were clicked by the data subject. Among other things, tracking pixels are used to evaluate the flow of visitors to a website.

Via Google AdSense, personal data and information, which also includes the IP address and is necessary for the collection and billing of the advertisements displayed, are transmitted to Alphabet Inc. in the United States of America. This personal data is stored and processed in the United States of America. Alphabet Inc. may pass on this personal data collected via the technical process to third parties.

Google-AdSense is explained in more detail under this link https://www.google.de/intl/de/adsense/start/ (or https://www.google.com/intl/en_in/adsense/start/).

20. Data Protection Provisions on the Use and Application of Google Analytics (with Anonymisation Function)

The controller has integrated the Google Analytics component (with anonymisation function) into this website. Google Analytics is a web analysis service. Web analysis is the collection, compilation and evaluation of data about the behaviour of visitors to websites. Among other things, a web analysis service collects data on the website from which a data subject has accessed a website (so-called referrers), which sub-pages of the website have been accessed or how often and for how long a sub-page has been viewed. Web analysis is mainly used to optimise a website and for cost-benefit analysis of internet advertising.

The operating company of the Google Analytics component is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The controller uses the addition “_gat._anonymizeIp” for web analysis via Google Analytics. By means of this addition, the IP address of the internet connection of the data subject is shortened and anonymised by Google if access to our internet pages takes place from a member state of the European Union or from another state party of the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyse the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us showing the activities on our website and to provide other services related to the use of our website.

Google Analytics sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyse the use of our website. Each time one of the individual pages of this website operated by the data controller is accessed and on which a Google Analytics component has been integrated, the internet browser on the data subject’s information technology system is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google obtains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to track the origin of visitors and clicks and subsequently to enable commission calculations.

By means of the cookie, personal information such as the time of access, the location from which access originated and the frequency of visits to our website by the data subject are stored. Each time the data subject visits our website, this personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may share this personal data collected via this technical process with third parties.

The data subject can prevent the setting of cookies by our website at any time by means of a corresponding setting within their internet browser, as described above, and thus permanently object to the setting of cookies. Such a setting of the utilised internet browser would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programmes.

Furthermore, the data subject has the possibility to object to the collection of data generated by Google Analytics and related to the use of this website as well as to the processing of such data by Google and to prevent such processing. For this purpose, the data subject must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout (or https://tools.google.com/dlpage/gaoptout?hl=en-GB). This browser add-on informs Google Analytics via JavaScript that no data and information on visits to internet pages may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as an objection. If the data subject’s information technology system is deleted, formatted or reinstalled at a later date, the data subject must reinstall the browser add-on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person within their control, it is possible to reinstall or reactivate the browser add-on.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ (or https://policies.google.com/privacy?hl=en) and at http://www.google.com/analytics/terms/de.html (or https://marketingplatform.google.com/about/analytics/terms/us/). Google Analytics is explained in more detail under this link https://www.google.com/intl/de_de/analytics/ (or https://marketingplatform.google.com/intl/en_uk/about/).

21. Privacy Policy on the Use and Application of Google Signals

The controller uses the “Google Signals” service in connection with Google Analytics. The operating company is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

Google Signals is an extension of Google Analytics that can be used to track visitors to websites across devices (cross-device tracking). To do this, the user must have activated the “personalised advertising” option in their Google account and be logged into their Google account on the end device used when visiting the website.

When visiting the website, user data can be collected with the help of Google Signals and linked to the corresponding Google account of the user. In this way, the controller receives optimised reports on advertising measures as well as further information on users’ interests and characteristics. On this basis, statistics or target groups can be created in Google Analytics.

In this process, the controller does not receive any information about or insight into personal data and no information about individual persons. The data is always processed anonymously and in aggregate.

If you would like to prevent tracking via Google Signals, you can deactivate the “personalised advertising” function in your personal Google account. You can find more information at https://support.google.com/ads/answer/2662922 and https://support.google.com/ads/answer/2662922.

22. Privacy Policy on the Use and Application of Google Remarketing

The controller has integrated Google Remarketing services into this website. Google Remarketing is a function of Google AdWords that enables a company to display advertisements to internet users who have previously visited the company’s website. The integration of Google Remarketing thus allows a company to create user-related advertising and consequently to display interest-relevant advertisements to the internet user.

The operating company of Google Remarketing services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google Remarketing is to display interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other internet pages which are tailored to the individual needs and interests of internet users.

Google Remarketing sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. The cookie enables Google to recognise the visitor to our website when they subsequently visit websites that are also members of the Google advertising network. Each time a website is accessed, on which the Google Remarketing service has been integrated, the internet browser of the person concerned automatically identifies itself to Google. Within the scope of this technical procedure, Google obtains knowledge of personal data, such as the IP address or the user’s surfing behaviour, which Google uses, among other things, to display interest-relevant advertising.

By means of the cookie, personal information, such as the websites visited by the data subject, is stored. Each time the data subject visits our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected via this technical procedure to third parties.

The data subject can prevent the setting of cookies by our website at any time by means of an appropriate setting within their internet browser, as described above, and thus permanently object to the setting of cookies. Such a setting of the utilised internet browser would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programmes.

Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must visit the link www.google.de/settings/ads (or https://adssettings.google.com/anonymous?hl=en) from any of the internet browsers they use and make the desired settings there.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ (or https://policies.google.com/privacy?hl=en).

23. Data Protection Provisions on the Use and Application of Google AdWords

The controller has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to place ads in Google’s search engine results as well as in the Google advertising network. Google AdWords allows an advertiser to specify certain keywords in advance, by means of which an ad is displayed in Google’s search engine results exclusively when the user retrieves a keyword-relevant search result with the search engine. In the Google advertising network, the ads are distributed on topic-relevant websites by means of an automatic algorithm and in compliance with the previously defined keywords.

The operating company of Google AdWords services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and to display third-party advertising on our website.

If a data subject accesses our website via a Google advertisement, a so-called conversion cookie will be stored by Google on the data subject’s information technology system. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and does not serve to identify the data subject. The conversion cookie is used to track whether certain sub-pages, for example the shopping basket of an online shop system, have been accessed on our website, provided the cookie has not yet expired. The conversion cookie enables both us and Google to track whether a data subject who has accessed our website via an AdWords ad has generated a sale, i.e. has completed or cancelled a purchase of goods.

The data and information collected through the use of the conversion cookie are used by Google to compile visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via AdWords ads, i.e. to determine the success or failure of the respective AdWords ad and to optimise our AdWords ads for the future. Neither our company nor other advertisers of Google AdWords receive information from Google by means of which the data subject could be identified.

By means of the conversion cookie, personal information, such as the websites visited by the data subject, is stored. Each time the data subject visits our website, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may disclose this personal data collected via this technical procedure to third parties.
The data subject can prevent the setting of cookies by our website at any time by means of an appropriate setting within their internet browser, as described above, and thus permanently object to the setting of cookies. Such a setting of the respective internet browser would also prevent Google from setting a conversion cookie on the information technology system of the data subject. In addition, a cookie already set by Google AdWords can be deleted at any time via the internet browser or other software programmes.

Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads (or https://adssettings.google.com/anonymous?hl=en) from any of the internet browsers they use and make the desired settings there.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ (or https://policies.google.com/privacy?hl=en).

24. Privacy Policy on the Use and Application of Microsoft Ads

The controller uses the Microsoft Advertising service of the provider Microsoft Ireland Operations Limited (Ireland/EU) (formerly Bing Ads) on this website.

Microsoft Advertising is an online marketing service that uses the Universal Event Tracking (UET) tool to help us serve targeted advertisements via the Microsoft Bing search engines. Microsoft Advertising uses cookies for this purpose. This involves processing personal data in the form of online identifiers (including cookie identifiers), IP addresses, device identifiers and information about device and browser settings.

Microsoft Advertising is used for the purpose of optimising the delivery of advertisements. For more information about these processing activities, the technologies used, data stored and the storage period, please refer to the settings of our Consent Management Tool. The processing is only carried out with your consent in accordance with Art.6 para.1 lit.a DSGVO. You can revoke your consent via our Consent Management Tool.

In the case of Microsoft services, a transfer of data to Microsoft Corp. in the USA cannot be ruled out. For further information on data protection at Microsoft, please refer to Microsoft’s data protection information at https://privacy.microsoft.com/de-de/privacystatement.

25. Privacy Policy on the Use and Application of Instagram

The controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and also to redistribute such data in other social networks.

The operating company of Instagram’s services is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.

Each time one of the individual pages of this website operated by the data controller is visited and on which an Instagram component (Insta button) has been integrated, the internet browser on the information technology system of the data subject is automatically prompted by the respective Instagram component to download a depiction of the corresponding component from Instagram. Within the scope of this technical procedure, Instagram receives information about which specific subpage of our website is visited by the data subject.

If the data subject is logged into Instagram simultaneously, Instagram recognises which specific sub-page the data subject is visiting each time the data subject accesses our website and for the entire duration of the respective stay on our website. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the data subject. If the data subject activates one of the Instagram buttons integrated on our website, the data and information thus transmitted will be assigned to the personal Instagram user account of the data subject and stored and processed by Instagram.
Instagram always receives information via the Instagram component that the data subject has visited our website, if the data subject is simultaneously logged into Instagram at the time of visiting our website. This takes place regardless of whether the data subject clicks on the Instagram component or not. If the data subject does not want this information to be transmitted to Instagram, they can prevent the transmission by logging out of their Instagram account before accessing our website.

Further information and the applicable data protection provisions of Instagram can be found at https://help.instagram.com/155833707900388 (language selection at the bottom of the page) and https://www.instagram.com/about/legal/privacy/ (language selection at the bottom of the page).

26. Data Protection Provisions on the Use and Application of Jetpack for WordPress

The controller has integrated Jetpack into this website. Jetpack is a WordPress plug-in that offers additional functions to the operator of a website built using WordPress. Among other things, Jetpack allows the website operator to keep track of visitors to their site. By displaying related posts and publications or the possibility to share content on the page, it is also possible to increase the number of visitors. In addition, security functions are integrated into Jetpack so that a website using Jetpack is better protected against brute force attacks. Jetpack also optimises and speeds up the loading of images integrated into the website.

The company operating the Jetpack plug-in for WordPress is Automattic Inc, 132 Hawthorne Street, San Francisco, CA 94107, USA. The operating company uses the tracking technology of Quantcast Inc, 201 Third Street, San Francisco, CA 94103, USA.

Jetpack sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. Each time one of the individual pages of this website operated by the data controller is accessed and on which a Jetpack component has been integrated, the internet browser on the information technology system of the data subject is automatically triggered by the respective Jetpack component to transmit data to Automattic for analysis purposes. As part of this technical procedure, Automattic obtains knowledge of data that is subsequently used to create an overview of website visits. The data obtained in this way is used to analyse the behaviour of the data subject who has accessed the website of the controller and is evaluated with the aim of optimising the website. The data collected via the Jetpack component will not be used to identify the data subject without obtaining the prior explicit consent of the data subject. The data is also disclosed to Quantcast. Quantcast uses the data for the same purposes as Automattic.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting within their internet browser and thus permanently object to the setting of cookies. Such a setting of the respective internet browser would also prevent Automattic/Quantcast from setting a cookie on the information technology system of the data subject. In addition, cookies already set by Automattic can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the possibility to object to and prevent the collection of data generated by the Jetpack cookie and related to the use of this website as well as to Automattic/Quantcast’s processing of such data. To do so, the data subject must press the opt-out button under the link https://www.quantcast.com/opt-out/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must call up the link again and set a new opt-out cookie.

However, with the setting of the opt-out cookie, there is the possibility that the internet pages of the controller are no longer fully usable for the data subject.
The applicable data protection provisions of Automattic are available at https://automattic.com/privacy/. The applicable data protection provisions of Quantcast are available at https://www.quantcast.com/privacy/.

27. Privacy Policy on the Use and Application of Pinterest

The controller has integrated components of Pinterest Inc. into this website. Pinterest is a so-called social network. A social network is a social meeting place operated on the internet, an online community that generally enables users to communicate with each other and interact in virtual space. A social network can serve as a platform for exchanging opinions and experiences or enables the internet community to provide personal or company-related information. Among other things, Pinterest enables users of the social network to publish image collections and individual images as well as descriptions on virtual pinboards (so-called pinning), which can then in turn be shared by other users (so-called repinning) or be commented on.

The operating company of Pinterest is Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA.

Each time one of the individual pages of this website operated by the data controller is accessed and on which a Pinterest component (Pinterest plug-in) has been integrated, the internet browser on the data subject’s information technology system is automatically prompted by the respective Pinterest component to download a depiction of the corresponding Pinterest component from Pinterest. More information on Pinterest is available at https://pinterest.com/. As part of this technical procedure, Pinterest receives information about which specific sub-page of our website is visited by the data subject.

If the data subject is logged into Pinterest simultaneously, Pinterest recognises which specific sub-page of our website the data subject is visiting each time the data subject visits our website and for the entire duration of the respective stay on our website. This information is collected by the Pinterest component and assigned by Pinterest to the respective Pinterest account of the data subject. If the data subject activates a Pinterest button integrated into our website, Pinterest assigns this information to the personal Pinterest user account of the data subject and stores this personal data.

Pinterest always receives information via the Pinterest component that the data subject has visited our website, if the data subject is simultaneously logged into Pinterest at the time of accessing our website. This takes place regardless of whether the data subject clicks on the Pinterest component or not. If the data subject does not want this information to be transmitted to Pinterest, they can prevent the transmission by logging out of their Pinterest account before accessing our website.

The privacy policy published by Pinterest, which can be accessed at https://about.pinterest.com/privacy-policy (or https://policy.pinterest.com/en-gb/privacy-policy), provides information about the collection, processing and use of personal data by Pinterest.

28. Data Protection Provisions on the Use and Application of Shariff

The controller has integrated the Shariff component on this website. The Shariff component provides social media buttons that are data protection compliant. Shariff was developed for the German computer magazine c’t and is published via GitHub, Inc.

The developer of the component is GitHub, Inc. 88 Colin P. Kelly Junior Street, San Francisco, CA 94107, USA.

Usually, the button solutions provided by the social networks already transmit personal data to the respective social network when a user visits a website in which a social media button has been integrated. By using the Shariff component, personal data is only transmitted to social networks when the visitor to a website actively clicks on one of the social media buttons. Further information on the Shariff component is provided by the computer magazine c’t at http://www.heise.de/newsticker/meldung/Datenschutz-und-Social-Media-Der-c-t-Shariff-ist-im-Einsatz-2470103.html (German article). The purpose of using the Shariff component is to protect the personal data of visitors to our website and at the same time to enable us to integrate a button solution for social networks on this website.

Further information and the applicable data protection provisions of GitHub can be found at https://help.github.com/articles/github-privacy-policy/.

29. Privacy Policy on the Use and Application of Twitter

The controller has integrated components of Twitter into this website. Twitter is a multilingual publicly accessible microblogging service on which users can publish and disseminate so-called tweets, i.e. short messages limited to 280 characters. These short messages can be accessed by anyone, including people who are not registered with Twitter. However, the tweets are also displayed to the so-called followers of the respective user. Followers are other Twitter users who follow the tweets of a user. Furthermore, Twitter makes it possible to address a broad audience via hashtags, links or retweets.

The operating company of Twitter is Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.

Each time one of the individual pages of this website operated by the data controller is accessed and on which a Twitter component (Twitter button) has been integrated, the internet browser on the information technology system of the data subject is automatically prompted by the respective Twitter component to download a depiction of the corresponding Twitter component from Twitter. Further information on the Twitter buttons can be found at https://about.twitter.com/de/resources/buttons (or https://help.twitter.com/en/using-twitter/add-twitter-share-button or https://publish.twitter.com/#). Within the scope of this technical procedure, Twitter receives information about which specific sub-page of our website is visited by the data subject. The purpose of integrating the Twitter component is to enable our users to disseminate the content of this website, to make this website known in the digital world and to increase our visitor numbers.

If the data subject is logged into Twitter simultaneously, Twitter recognises which specific sub-page of our website the data subject is visiting each time the data subject calls up our website and for the entire duration of the respective stay on our website. This information is collected by the Twitter component and assigned by Twitter to the respective Twitter account of the data subject. If the data subject activates one of the Twitter buttons integrated into our website, the data and information thus transmitted will be assigned to the personal Twitter user account of the data subject and stored and processed by Twitter.

Twitter always receives information via the Twitter component that the data subject has visited our website if the data subject is logged into Twitter at the same time as accessing our website. This takes place regardless of whether the data subject clicks on the Twitter component or not. If the data subject does not want this information to be transmitted to Twitter, they can prevent the transmission by logging out of their Twitter account before accessing our website.

The applicable data protection provisions of Twitter are available at https://twitter.com/privacy?lang=de (or https://twitter.com/en/privacy).

30. Data Protection Provisions on the Use and Application of YouTube

The controller has integrated YouTube components into this website. YouTube is an internet video portal that allows video publishers to post video clips free of charge and other users to view, rate and comment on them, also free of charge. YouTube allows the publication of all kinds of videos, which is why complete film and television programmes, but also music videos, trailers or videos made by users themselves can be accessed via the internet portal.

The operating company of YouTube is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

Each time one of the individual pages of this website operated by the data controller is accessed and on which a YouTube component (YouTube video) has been integrated, the internet browser on the information technology system of the data subject is automatically prompted by the respective YouTube component to download a depiction of the corresponding YouTube component from YouTube. Further information on YouTube can be found at https://www.youtube.com/yt/about/de/ (or https://www.youtube.com/intl/en-GB/about/). Within the scope of this technical procedure, YouTube and Google receive information about which specific sub-page of our website is visited by the data subject.

If the data subject is logged into YouTube at the same time, YouTube recognises which specific sub-page of our website the data subject is visiting when a sub-page containing a YouTube video is accessed. This information is collected by YouTube and Google and assigned to the respective YouTube account of the data subject.

YouTube and Google always receive information via the YouTube component that the data subject has visited our website if the data subject is logged into YouTube at the same time as visiting our website. This takes place regardless of whether the data subject clicks on a YouTube video or not. If the data subject does not want this information to be transmitted to YouTube and Google, they can prevent the transmission by logging out of their YouTube account before accessing our website.

The data protection provisions published by YouTube, which can be accessed at https://www.google.de/intl/de/policies/privacy/ (or https://policies.google.com/privacy?hl=en), provide information on the collection, processing and use of personal data by YouTube and Google.

31. Legal Basis for Processing

Art. 6 I lit. a GDPR serves as the legal basis for our company for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Article 6 I lit. b GDPR. The same applies to processing operations that are necessary for the implementation of pre-contractual measures, for example in the case of enquiries about our products or services. If our company is subject to a legal obligation by which the processing of personal data becomes necessary, such as for the fulfilment of tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data might become necessary in order to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result his or her name, age, health insurance details or other vital information had to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 I lit. d GDPR. Finally, processing operations could be based on Art. 6 I lit. f GDPR. Processing operations which are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing operations are permitted to us in particular because they were specifically mentioned by the European legislator. In this respect, it argued that a legitimate interest could be assumed if the data subject is a customer of the controller (recital 47 sentence 2 GDPR).

32. Legitimate Interests in the Processing Pursued by the Controller or a Third Party

If the processing of personal data is based on Article 6 I lit. f of the GDPR, our legitimate interest is the performance of our business activities for the benefit of the well-being of all our employees and our shareholders.

33. Duration for which the Personal Data are Stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data is routinely deleted, provided that it is no longer required for the fulfilment of the contract or the initiation of the contract.

34. Legal or Contractual Regulations for the Provision of Personal Data; Necessity for the Conclusion of the Contract; Obligation of the Data Subject to Provide the Personal Data; Possible Consequences of Failure to Provide the Personal Data

We would like to inform you that the provision of personal data is sometimes required by law (e.g. tax regulations) or may also result from contractual regulations (e.g. information on the contractual partner). Sometimes, in order to conclude a contract, it may be necessary for a data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company concludes a contract with them. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data the data subject shall contact one of our employees. Our employee will explain to the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what the consequences of not providing the personal data would be.

35. Existence of Automated Decision Making

As a responsible company, we do not use automated decision-making or profiling.

This data protection declaration was created by the data protection declaration generator of DGD Deutsche Gesellschaft für Datenschutz GmbH, which acts as the external data protection officer for Lower Bavaria, in cooperation with the data protection lawyers of the law firm WILDE BEUGER SOLMECKE | Rechtsanwälte.

VASNER
Stahlstr. 27
33415 Verl
Tel: +49 (0)5246/93 55 6-25

VASNER is a brand of MankeTech GmbH.